Thursday, September 2, 2010

Bill My Parents – Are You Kidding Me??

May 18, 2009 by Karlynn Johnston  
Filed under Super Informed

This whole concept seems so wrong to me, the fact that kids can make this huge shopping list, even if their parents don’t buy the items, listing all these material possessions they want? Maybe I just can’t put my finger on what really bugs me, but this really irritates me. The name perhaps? I really loathe  “Bill My Parents”, it doesn’t seem “cute” to me, it’s insulting and puts no ownership on children to learn responsibility with money. Sure there is an allowance card, but the problem with online spending, and I am sure there have been many articles written, is that is doesn’t seem “real”.  I myself know that its too easy to overspend on Chapters website!  Am I being too cranky this morning, or does this irritate anyone else? Its absolutely not something we would use in my house. The thought that my kids would just send me an online list of material items that they want me to purchase for them sends shudders down my spine, with the feeling that I have done something terribly wrong in my methods of raising them with regards to what they consider important.

Telling it like it is has a good, in-depth review, go have a read, I discovered a few more things I was irked about, like the fact the kids can send a request to anyone. Anyone intended to be friends and grandparents etc, but sending purchase request to “anyone” is a dangerous place to go.

From Cnet news:

There’s a cute new payment service just launching: BillMyParents. It’s a way that kids (”tweens,” according to the founder) can shop in online stores and easily spend their parents’ money–if their parents later agree to buy them the stuff they want.

The system puts little BillMyParents buttons next to items in online retail. To check out, kids write optional notes to their parents about the items they want. Parents get e-mail notifications and can approve and pay for individual items directly.

Kids never get access to their parents’ credit cards. And parents don’t have to visit the store sites their children found the items on.

Jim Collas, CEO of SocialWise, which makes BillMyParents, says it is “focused on the communication between tween and parent.” As inclined as I am to disparage systems that put the Web in the middle of the parent/child relationship, I actually think this idea works. It doesn’t reduce or remove communication in a family, in fact it could increase it. And it makes it easier to mark, track, and purchase online items.

When a child sends parents a request through BillMyParents, the parent can buy the item directly from the request page. Or, of course, deny it.

BillMyParents is also focused on making money. Collas points to the $28 billion spent online by the “youth demographic,” and says he’s also eyeing the $40 billion spent offline on products researched on the Web. Much of this commerce, he says, goes offline because the child can’t buy the item. BillMyParents will make money from transaction feeds.

The challenge of BillMyParents is that is has to be integrated into online retail sites. At launch, the company has no customers to announce. The company will have an Amazon affiliate store, though, which will let any item on that service get routed through BillMyParents for approval, and then back to Amazon for purchase.

But Collas said he believes his solution will increase commerce on the sites it ends up on. He says the BillMyParents buttons can be placed on item pages, not in an online store’s shopping cart, which makes the kids’ “check-out” that much easier. Also, he points to the opportunities to integrate with sites and online worlds that sell virtual goods.

A secondary line of service, a debit card that can be loaded up with a kid’s allowance, is coming in the future. Also, when I jokingly asked Collas if he was going to release services like “BillMyHusband” or “BillMyWife,” he said seriously that he has registered many other “BillMy” domains. He does not have plans to expand his market from the youth demographic, though.

I believe this service’s primary challenge is one of sales. It needs to get some merchants on board. PayPal could compete with it. So could the credit card companies. But those companies could also buy BillMyParents. It’s a smart business.

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Comments

Comments to “Bill My Parents – Are You Kidding Me??”
  1. Cori says:

    I can see it being useful at Christmas, or for a birthday. As a mom of a 13 year old, trust me, it is sometimes difficult figuring out what to buy the kid, so him being able to pick out what he really wants on his own sounds nice.

    But I agree with the concept of the kid routinely shopping this way. Damnit, if I had to be dragged around the mall in the desperate hope my mom would buy me something, so too shall my offspring!

  2. Cori says:

    D’Oh, that should say I agree with you on the concept…blah blah blah. I don’t like the idea as a regular shopping experience. Sigh.

  3. Karlynn Johnston says:

    I think the worst part is that I read later on another site that they can BILL OTHER RELATIVES. The thought of my kids sending their grandparents an online list, instead of talking to them, calling them, letting their grandparents ASK them what they want…that just makes me shudder!

    Actually, the other site mentioned they can bill any other person, and that is a dangerous loophole. I am going to add a link to her page in a sec here…

  4. Think Tank says:

    customer service departments can be very helpful with information…

    “huge wish lists” … Parents can actually LIMIT number of requests on any child’s account.

    philosophy–a child’s PERSPECTIVE on spending and money will directly REFLECT on the PARENT who raised them…

    “inviting anyone to give”… Parents can DELETE any other contributor on the account & be notified of any request over a set dollar amount

    this would be GREAT for COLLEGE STUDENTS…

    i would use this to help me teach my child how TO BE responsible with money & credit cards.

    “you can’t have this right now because….”

    ultimately, PARENTS are the big LOOPHOLE stoppers !!

  5. David says:

    You said that kids need to learn responsibility of money. Although, the thing is, must kids don't even have a credit card for online payments. If the parents will just buy absolutely anything that the kids want, that's their own business. However, must parents will probably make their children work for what they want. The advantage is that the parents can use their credit card so the child never has access to it.

  6. sam7584 says:

    Makes sense to me. It creates a way for your child to organize some things that they may want and you as the parent can create ways that they can earn those items.

  7. moncheechee says:

    Agreed. More and more people will continue to buy online this gives parents a safe way to do it at least.

  8. Jasontolerrr says:

    Are you kidding me? If you think this is outrageous you need to get out a little more. I'm sorry if I'm coming across as offensive, but this teaches good methods of how kids can't treat money like it's nothing. If the list is a bit out of range, it's a good subject to talk about whenever you have some time with your child. You can teach them valuable lessons. I apologize, but I disagree with you completely.

  9. karlynn says:

    Actually studies have shown how credit and even debit cards give a false impression of money for children and teens. Hands on cash and learning the basics of real banking, deposits and withdrawls of REAL MONEY is what is recommended. This is another false presentation of money, there is no hands on learning, no concept,there is nothing in this to teach real methods of financial responsibility that I can see. Making a list for OTHERS to buy has nothing to do with their money management. Banking their allowance in a real bank and saving for something they want, THAT'S teaching. This is still as obnoxious an idea as it was over a year ago when I first posted it.

  10. Afjen says:

    Your right that cards do give a false impression of money but that is the reality of our world. In other words you might be able to teach your children how to be responsible with cash but what happens to them when they go to college? They will by books online, money will be put directly into thier account, they will be offered credit cards, they might even get a job that has direct pay. Won't children be better prepared if they are exposed to debit cards while still under thier parents supervision?

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